Photo Success

Tools for growing a photography business

You have to earn the right to sell…

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Have you ever had anyone try and “sell” you something? Yeesshhh. What a yucky feeling. Go away already. When it ain’t right, it ain’t right. Unless, it’s something you truly desire. Then it’s only half-right. If you truly desire something, and the salesperson is being overly pushy, or, it simply isn’t working out, more than […]

“Who shot this???…”

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What makes a legend in photography? Is it a magic ingredient that few are born with? Not really….legends are MADE, not born. They are created much like your camera was put together and your computer too. Legendary photographers are embedded into our minds and last a lifetime to our clients without needing to make room […]

“Do it for the money…”

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I’ve said it a million times before:  “Having  a talent is worthlessunless you know what to do with it.” That’s a quote from Charlie Chaplin. Search  out his quotes (google him) and you will find some nuggets. Here’s another quote from Charlie Chaplin: “I went into the business for the money, and the art grew […]

April 17th at 8:00PM Lighting strategies with Ted Linczak

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Join Us! April 17th at 8:00PM Lighting strategies with Ted Linczak Ted is one of the most dynamic photographers around. His style is high impact, glamorous and combines high fashion photography with photojournalism to display relationships and connections between his subjects. His instincts lead him off the beaten path as he continuously challenges himself to […]

The size of the camera gear used is inversely proportional to the talent of the photographer…

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I teach a photography 101 class through the local library in our city. I actually enjoy it. So do the attendees. Go figure. I tell them I am not going to teach them everything they need to know about their cameras and all about the tech talk owners manuals stuff. That, I remind them, will […]

Will this dance school flyer bring in new business to my photo studio?

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Will it work? I won’t know unless I try, right? So, off it goes into the mail. Yes, mail. Never mind email and such. I’m going back to old school marketing strategies. If it doesn’t work, I’ll mail another. And another. And take it from there. Ink and stamps are cheap. Going after dance school […]