Clients were in the front reception area of our studio, settling in with my wife, as she was about to show them the results from their fairy day session.
It’s been like that all week, since we just had another successful sold out Fairy Day promotion the Saturday prior.
I could hear excitement, energy, enthusiasm.
Me like. There’s NOTHING like clients in my place who are happy.
It occurred to me this emotion is the most POWERFUL antidote to the negative energy that sometimes afflict clients.
You know, the whiney, price shopey, complaint-filled, bitter, no-show, late, haggle or try to get a great deal on FILES ONLY client. You know the type.
I overheard one client say something to the effect of: “You guys do AMAZING work..”
This, before she even saw her images.
Why did she say this?
My quick list:
*our reception area rocks. Well light, music, smells, and many high impact samples on
*we gave her and her children an AMAZING experience during their photo shoot
*we managed all their expectations
*we have ‘market position’, AKA…branding (if you want to call it that)
When all pistons are running on these main points, you have a winning combo.
And I plan on digging deeper into this next Tuesday, May 23rd, 9:00PM when I host
our monthly marketing mastermind meeting.
This could be the very thing that you need to hear to point your photography business
in teh right direction.
Works for me. And many others….It’s why I am an open book with my members.
I want you, I want them to succeed.
Yours in photography and success,