A few days ago I hosted Maria Sampaio in one our monthly marketing mastermind presentations.[Read more…]
So goes her text to me. I explain how I fixed and made this client one happy customer.
The 20 minute video shows the redo executive headshots, how I workflow, light and other changes made to rock this!
How much do we limit our sales through inadequate pricing or poor sales methods…
How do we limit our sales through inadequate pricing or poor sales methods?
Most limitations start inside. To achieve external success, start inside. Then, flow outward with creative, effective and real money making strategies on pricing and sales.
Pricing, sales and marketing is not black and white. It’s complex, and requires the right tools, the right strategies and the right person.
I believe Warne Noyce is such a person.[Read more…]
Not much about photography. Or marketing….or lighting, posing.
Everything to do with a philosophy of living. Being a photographer an artifact. So to speak.[Read more…]
I’ve been scarred for life.
See, when I was fifteen or sixteen yrs old, we were poor. Very poor.
Actually, we had always been poor. But at that time we were even poorer. My dad lost his business, declared bankruptcy (his second one) and kinda abandoned us for a while.[Read more…]
Cameras can’t find light direction. Only you can decide how to place light, decide on direction, intensity and your final creation.
Light is light. Composition is composition. It all starts and end with your and your ability to see light.[Read more…]
Bootstrapping. Innovating. Plunging into new markets.
I love sitting around the kitchen table and chatting about new ideas,
promotions, strategies and markets.
The temptation to getting off track is real….and one of the biggest mistakes is throwing money at an idea because we’re anxious, impatient.
I was chatting with a local photographer about this very idea. How I loved creating business this way. And, to be honest, one of my superpowers is the ability to determine how much to throw at an idea to see if it has life, without going overboard and over budget or becoming impatient and unrealistic in expectations.
The photography industry has been going through some big changes in the last few decades. We’ve gone from mainstream to extremes.
Let me explain.[Read more…]