Bootstrapping. Innovating. Plunging into new markets.
I love sitting around the kitchen table and chatting about new ideas,
promotions, strategies and markets.
The temptation to getting off track is real….and one of the biggest mistakes is throwing money at an idea because we’re anxious, impatient.
I was chatting with a local photographer about this very idea. How I loved creating business this way. And, to be honest, one of my superpowers is the ability to determine how much to throw at an idea to see if it has life, without going overboard and over budget or becoming impatient and unrealistic in expectations.