Friends in photography, NObs photo success member Hark Nijar asked for help choosing images for his new studio walls. I, as usual, love turning just about any topic into a webinar. And that's exactly what I did. This Thursday, 7:00PM EST. Members only. We'll talk about his wall samples, the importance of using best practise when choosing samples, and other questions re: marketing, growing and expanding a new thriving photography business. Thursday, Sept 12th, 2019 at 7:00PM EST Members login go here for link: https://photosuccess.com/forums/the-digital-rants-and-raves/choosing-best-images-for-studio-wall-meet-up-with-hark/ Not a member? Why not join us: https://photosuccess.com/ See you then! Can't make it? I plan on recording and posting the replay in the forum. Yours in photography and success, Robert Provencher
Diversity…a buzzword you hear all the time. It plays into my business considering the variety of photography sessions that flow into my life.
For me it’s not a buzzword or an ideology, but a reality.
You may have heard me say my photography business is like a Swiss Army knife. This business model is a reality because I need to, well, make money.
This is not a hobby. It’s a business.[Read more…]
Someone asked me to critique their work. I replied: “The best critique is not from a photographer, it’s from your market.”
I don’t mind offering critiques. They have a place. They often help us become better photographers. And we win awards when entering competitions. These feel good displayed around our necks and on our walls.
The end goal, the way I see it, isn’t awards, medals or trophies. I do have my fair share of those. Most of which now in storage. Frankly, I am at the point where I no longer care for them.
I need to make money. Not win awards or impress my peers.This may sound harsh to some. (not sure why it would, since we all need to make money).
And to those who have a main source of income, you may not ever understand the financial pressures, the 3:00AM anxieties, the stress and month to month payments that need to be made, all of which I earn from my photography business.
Selling and marketing in business is hard and aking money takes guts and courage.
I’ll be sharing these strategies with y’all very soon.
Soon as I catch my breath.
Meanwhile, if you have ANY questions for me to queue up in for the soon to be posted Marketing Mastermind, please email me. firstname.lastname@example.org
ANY questions about selling, marketing, success or life.
Robert N. Provencher – Your Master Coach Marketer
“If you want to be a profitable and successful photographer, then study profitable and successful photographers.”
Bootstrapping. Innovating. Plunging into new markets.
I love sitting around the kitchen table and chatting about new ideas,
promotions, strategies and markets.
The temptation to getting off track is real….and one of the biggest mistakes is throwing money at an idea because we’re anxious, impatient.
I was chatting with a local photographer about this very idea. How I loved creating business this way. And, to be honest, one of my superpowers is the ability to determine how much to throw at an idea to see if it has life, without going overboard and over budget or becoming impatient and unrealistic in expectations.
I’m on fire.
These, as mentioned, are influences that I’ve observed over the years. And am now sharing my infinite wisdom with you, my eager and passionate friends in photography & business.[Read more…]
RecentIy I wrote about the “Anvil effect”.
Over the years I’ve taken notice of obvious reasons why businesses fail, falter and f*ck up.
Many of these are obvious as day, and reveal fundamentals that span all industries.I hope they help you in your photography business.
As part of this series I give you, the “Books & Beans effect”.
Books and Beans was a small cafe style restaurant in our city that boasted one of the best pastrami on rye sandwiches. You could come in, order a coffee, sit at a wooden homey table and read one of the books in the bookshelves.
This worked for many years. They seemed to thrive. Until…..someone in their infinite wisdom, likely from the accounting department, decided to reduce the quantity of pastrami.
Maybe they thought no one would notice. Maybe they thought we were stupid. Maybe they thought that, for whatever reason, this was how you increased profits. By reducing the very thing that is the very reason why people come there.
All reasons that rank way up in the highest levels of marketing screw ups.
This narrow minded, short term thinking always leads your business down the road of ruin.
Instead of finding creative ways to “keep the pastrami in the sandwich”, they took the easy, short term road. It wasn’t long before people stopped coming. And sales dropped. And the doors closed.
Sad, but true. Opportunities get lost because of mis-guided attempts to increase profits. Instead of increasing the client experience and maintaining a quality product, they completely missed the mark.
And lost their market.
No market, no business.
Yours in success
Reality sucks. Or does it?
If you’re smart about it, you can see things for what they are, and learn. Grow. Prosper.
And be accurate in your thinking. Or struggle endlessly trying to grow your business. Never really knowing why the crowds never show up to buy your thing.
Let me explain.
I believed in some crazy ideas when I was young.
I failed school, for the first time ever in grade five.
I thought I could fool everyone.
Simple. Erase my marks on the report card, and write in a new passing grade.
No one will notice. So I thought.[Read more…]