James Hodgins still talks about it to this day.
Way back, when he was a photo newb, I’d take him out to a shoot to assist me.
“Look”, I’d point out “where’s the light?”
He said I’d slap him on the back of the head while asking. Not true.
But he did say that one question changed him forever. He saw the light, so to speak.
It all has to do with seeing the light. Where is the light coming from, what is it doing, and more importantly, what will your final images look like as a result?
Very key questions. This core idea seems lost on many today.
Lighting, good lighting, is essentially half the job when it comes to creating a great product in your photography business.
The second half of course is marketing. But we’ll get to that another day. You know it.
So April sends me an few of her fairy images the other day, and asks….:
“Why don’t my fairy images look ethereal like yours?”
Maria, who also just started shooting fairies at my urging, also sends me some samples a few days ago.
Night and day.
Not sure what April’s sales are like, but Maria gave me a peek at her sales.
Mind blown. She tells me…..in her words….: “BTW you are a GENIUS ROB…”
So I rope Maria in to help me help April, and anyone else who wants to advance their lighting. And bottom line.
Sooner is better, I say. So, we’re having a lighting mastermind…today.
It’s in the books, Thursday, May 25th, 1:00PM EST. Join us….
We’re going to show you Aprils images, and our images and dissect, reverse engineer and create solutions based on what works for us.
We may, if we have time, touch on some photoshop workflow. Since this also plays a pivotal role in the creation of dynamic images that sell.
Hope to see you there! Of course, if you can’t join us, the recording will be in the forum for members.
Not a members? C’mon…..it’s like twenty bucks (Canadian funds no less) to join….
I’m practically giving it away.
Yours in photography and success,