You know that feeling you have when you’re planning to go on a trip? It’s your last day at work. You’re focused and intent on all the “last minute details”.
You know it. Most of us have been there. It’s exciting and anticipating.
The thing is, when we have these deadlines, we have no choice. Forget one thing, like say your passport, or getting to the airport on time, or over packing and having too much weight in your luggage, and it could slow you down, or worse, derail all your plans.
Your flight leaves at 8:00AM and you need to be at the airport about three hours prior. You don’t have a choice, do you?
Why not treat your marketing with the same energy? Make it so important and exciting that you will prepare, plan and make sure every single detail is taken care of. In advance. Not at the last minute. No one likes emergency marketing.
Not the last minute, got a flight to catch chaos.
It’s why to me, planning and strategy is the backbone to any business, especially the photography business where this matters more than anything.
Yours in success and in photography,