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Why “free” isn’t bad…and how to use this strategy for maximum results…

March 25, 2019 By Robert Provencher Leave a Comment


Let’s not confuse free with selling your soul. By that, I mean, grabbing whatever meager profits you can grab from a session and calling it a day.

Because it feels good.

By that I mean, low cost session, high number of files, no sales process in place. Zero strategy. Nothing but a temporary blast of dopamine. And a slightly inflated ego.

Ego is always the enemy. It feels good.

“Free” isn’t a bad thing in photography. When it has a legit marketing strategy and big picture purpose.

[Read more…]

Filed Under: WrapUp Tagged With: photo tips, photography business, photography marketing, photographysales

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