Let’s not confuse free with selling your soul. By that, I mean, grabbing whatever meager profits you can grab from a session and calling it a day.
Because it feels good.
By that I mean, low cost session, high number of files, no sales process in place. Zero strategy. Nothing but a temporary blast of dopamine. And a slightly inflated ego.
Ego is always the enemy. It feels good.
“Free” isn’t a bad thing in photography. When it has a legit marketing strategy and big picture purpose.