I’ve been saying this for decades…..You need to know your market.
Where are they? How many are in it? What do they like? How do they live their lives?
How can you talk to them as cheaply and efficiently as possible?

And more importantly, do they want and are willing to buy what you have to offer?

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“It was real. Everything he said was real. Whether he was talking
about divorces, or drinking or whatever it might be… it really
happened to him. And I thought that was really cool.”
~Jay Leno~Talking about the late Johnny Carson.

There is a photographer I know who put three kids through college and ran a successful photography business, including all the trappings of modern day living and a cozy retirement plan, based on selling his 8″x10″s for $25.00.

Makes sense to me. Not everyone has to be a 5 star high end $150.00 per 8″x10″ photo studio.

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We’ve been running scared since the beginning of human evolution.
It’s in our DNA….

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Have you ever dealt with a toxic client?

The best way to fire a toxic client is best done by preventing them from entering into your domain in the first place.

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I never watch TeeVee….ever.

My wife neither.

I can`t stand it. Never really could, even when I was young.

I think it was the lame ass content and the commercials….

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My 50 Lessons from 30+ years as a wedding
and portrait photographer…(so far…)

LESSON #1: Follow your gut – it’s usually right. If you only look outside for answers,
if you only follow the crowd, you merely become a number. One of the masses.

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John Butler and yours truly are hosting another Photo Buzz livestream event on Wednesday Jan 27 at 1:00PM EST.

We’ve been knocking our heads together to create a list of strategies and activities we’re doing during lockdown. These are designed to grow as a photographer and grow our photography business.
In spite of lockdown.

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