“Of course complaining is really a waste of energy like being unhappy with the weather. Time is better spent on each studio finding their own solutions and adapting to “what is” and not “what was.”…”
~Jeff Lubin~
~Jeff Lubin~
Watch the ‘Jeff Lubin effect’ webinar replay here.
One of the most powerful and information rich presentations for photographers.
What do successful photographers do, that others do not, that helps keep them “in the game”?
And here’s what I found out, in my humble yet accurate opinion.
I’ve boiled it down to one simple idea.
One core fundamental “truth” so to speak: Habits.
Yes, habits. Daily, weekly, monthly and lifelong habits are what make the differences. It explains why rich photographers keep getting richer, and the rest struggle.
So here my fair minded friend, is my list of core habits:
–marketing habit….yes, marketing. (you knew I was going to mention this one)
Whether they nail down offers, products and services that clients want and are willing to pay for, they recognize that marketing is the lifeblood of any successful photography business.
Make marketing your number one activity.
–goals habit…Have a clear direction and set of goals. More importantly, act on them.
Every month, and every year, have a list of goals. It’s okay to drop goals as you discover new ideas, new passions. The important thing is to create a road map and get in the car and start driving.
–personal challenge habit…successful photographers are NOT happy giving up, rolling over and playing dead, giving in or picking a rut in the road and laying in it.
We recognize that deep down, success is an inside job, and will challenge us in more ways than most folks can handle. We know this. And accept it. You welcome challenges of all kinds and never, ever let them defeat you.
Challenges help you to grow. They give you more courage and confidence. And these two qualities, courage and confidence, are recognized as two of the most important qualities to have, to keep, to grow within.
Without them, not much else is possible.
–saving money habit….Cash is a serious matter. Over optimism over cash flow can kill you. Credit card debt can crush you faster than anything. Crushing expenses can cause you to lose all hope.
Listen, this is 101 stuff. The stuff your parents were right about when they say…“put some away for a rainy day.”
Being sensible is being smart. Throwing money at a problem won’t cure it. But having money, and saving more and more will give you a solid base to work from. Learn this and start applying it today. Sooner is better.
–prosperity consciousness habit….many have a problem with making money. As photographers, this will create problems. Making money is not evil.
And it’s a positive mindset and habit that we need to address, resolve and grow from.
One of my most popular presentations I gave titled: “Wealth Attraction &Goal Setting” I dig deep into many of the limiting beliefs that many don’t even know they have nor do they realize they are sabotaging any chance of their having success in business.
This is controversial subject.
I’ve had people cry, leave the room, quit and never talk to me again because of the deep and sensitive nature of this area.
More have benefited from these ideas than have been negatively affected. I am one of them, years ago, when I was made aware.
I can say with all my conviction it is unconditionally an area we MUST address. Like it or not….
–learn habit… It’s one of my rules in life…“Always be learning”. It’s good for the mind, the heart, the soul. It helps expand you. It doesn’t have to be all things photography. As a matter fact, diversity is good for the souls. Hobbies, activities, challenges….all new things that will expand your mind.
Speaking of always be learning, I just downloaded and installed the latest replay with Don Ling in the forum, where he gave us over an hour of pure strategy on how he has succeeded in his in-home photography studio.
“If you want to be a profitable and successful photographer, then study profitable and successful photographers.”
