Key points:
- outwork 99% of the competition
- master cold calling!
- make contact at least 8 times
- tune out the whiners
- be original
- there is only place to be…on top. be creative, be an artist
- if you’re chasing trends you’ll always be at the back
The industry that ate itself alive…
I don’t know too many industries that have as many mentors and instructors as this industry (photography).
It seems, for many that is, it goes like this….Get good, start teaching. Maybe, get good, make little to no money, start teaching to make up for it.
I don’t want to sound cynical. It’s not my style. I’m very much a zen like dude. Que sera sera.
Roll with it. Adjust.
The biggest changes in this industry are being fueled by the fact that there is an abundance of “how to”, either from industry gurus or from the proliferation of youtube videos. Not to mention that cameras are everywhere.
Don’t take my word. Go to youtube and search any topic on photography of your choosing.
The fact is, we’re eating ourselves alive. Photography is being ground down to an organic, democratic, “everybody is a photographer” state. For better, or, for worse. Who knows.
The bigger question, for me anywho, is: “How do I market my studio so I stand out and make money?”
It really boils down to marketing. The old days of running a photography studio because of our tech knowledge are quickly coming to an end.
It’s one of the reasons I do my best to answer the question above. And why I believe in constant, non-stop personal growth and searching for excellence. Not just in tech. Iphones got that covered.
If you want to grow, no matter your level, join me tonight and tomorrow. I have three presentations lined up for you:
- Bull Pen Print Show….send us your images, let us give you a beat down. With love, of course.
- Kristi Elias– Platinum, Silver and California Photographer of the Year
- Joel Grimes– shattering the myths in Photography
The industry is like a unicycle. Stop peddling, and you fall off. Don’t risk being eaten alive.
Get serious about your personal growth as an artist and a business person.
Yours in success,
Robert Provencher
“If you want to be a profitable and successful photographer, then study profitable and successful photographers.”
This season, how about a good old fashioned beat down?
Aaaaannnndddd…WE’RE BACK!
Join us, yours truly, Robert Provencher and James Hodgins, the founders of noBs PHOTOSUCCESS…
December 20th, 2017 @ 9pm EST
Better yet, send us your images for an all out assault.
Limited to the first 20 SUBMISSIONS.
No PRIZES! None…nothing but tough LOVE…pure, unmitigated, authentic and real feedback to HELP YOU grow as a photographer and an artist.
We ain’t holding nothing back, as the two founders of noBs photosuccess join forces to assess, critique, analyze and strategize YOUR IMAGES.
THIS IS NOT FOR THE FAINT OF HEART.
The feedback we give you will be based on the following criteria:
*impact
*lighting
*composition
*treatment
*image quality technical mastery
And whatever else we can throw your way. Always with the BEST INTENTIONS…..
Use the force Padawan….JOIN US
Once we reach 20 submissions, we’re closing the doors. ENTER NOW!
Robert N. Provencher – Your Master Coach Marketer
“If you want to be a profitable and successful photographer, then study profitable and successful photographers.”
Susan Eckert-Illuminating the Power of the Feminine- January 4th, 2018 at 8:00PM EST- Join us….
Join us January, 2018 8:00PM EST with Susan Eckert with “Illuminating the Power of the Feminine.”
“I believe… …every woman’s voice is unique and that her body language speaks louder than any words ever could. …age is a state of mind…and that the same applies to sexy. …a woman’s curves can speak in whispers…or in deep sultry tones.
I am inspired by the poetry of Annie Liebovitz’s work, the organic beauty of Joyce Tenneson’s imagery, and the clarity of Henri Cartier- Bressons’s vision.
But my vision is also deeply shaped by Tamara Lempicka and Picasso paintings–art that celebrates imperfection as perfection; beauty as interpreted by the beholder.
I see every woman’s beauty. My gift is your trust in me.
Your gift is my capable hand in capturing your one-of-a-kind beauty, voice, soul. Susan”
Robert N. Provencher – Your Master Coach Marketer
“If you want to be a profitable and successful photographer, then study profitable and successful photographers.”
How to guarantee you will reach your goals….
I was at a chamber meeting last night, chatting with Rebecca, a local photographer.
I told her I was thinking about getting back into karate, since there’s a new club starting just down the road, and my wife and I know the founders. We go back.
Way back to when I originally was into karate, achieving my brown belt before quitting in favor of cardio kickboxing (which folded 4 years ago :(…). My wife had achieved her black belt.
Getting into karate at age 59, well, maybe it’s a good idea, maybe not. What is good is joining a club, paying the monthly dues, and feeling that sense of “accountability” that seems to push us when we make some form of formal commitment.
What is also attractive is the fact that many of the classes are described as “low impact”.
Me like.
My joints are sore. I can’t abuse them anymore, but I do need to keep working out.
Rebecca tells me she has a fitness coach. And it works. No coach, no workout essentially.
Accountability is a powerful force. We can’t really depend on ourselves to get things done, can we?
Having an external, outside force making us hyper aware of our goals, adds so much more to our motivation.
The same applies to coaching. Sometimes we delude ourselves. But with a coach, they can push us beyond our limits and they can call us out on our BS.
We tweak, adjust, maybe change up our goals. Clarity through honesty.
This is good. Sometimes painful, but good.
It’s what happens when you add that extra dimension of accountability to your life and your goals.
But you gotta show up. Even JUST showing up counts. Doesn’t matter if you sit at the back of the class. Showing up is 80%. Maybe more….
Tonight, at 9:00PM EST I’ll be hosting our last marketing mastermind meeting of the year. We’ll be going over:
*goal setting strategies and techniques to get you on the right footing for 2018
*some marketing from my studio from this fall
*some marketing strategies and principles from other members who have been crushing it
*general all around butt kicking…..JOIN US!
NOBs photosuccess members, login, GO HERE and register for this life changing event. As usual, the replay will be placed in the forum. Not AS good as being there live, but still good.
Yours in success and in photography,
Robert Provencher
“If you want to be a profitable and successful photographer, then study profitable and successful photographers.”
Finding, seeing and using the light you randomly find on location…
When I show up at the brides home for pre-ceremony photos, I look around for creative lighting and posing options. In this example, you can see the light reflecting in my assistant Danielle’s eyes. I spotted that right away, looked to my right and noticed the source. The same light is, in this shot, bouncing off the closet doors to my left.
The main source of this light. I spotted the bannister to the right as a possible option for some creative angles:
I knew I wanted to try some images here with the bride, and planned on shooting from several angles, since the main floor (upper right) would allow me a great place to shoot from. I love finding cool, unusual angles.
Here’s one angle, at eye level…notice the specular highlights in her eyes:
Another example, (the bride is in the exact same place, and this is one of many poses/ expressions) creative angle from up high, shooting just over the bannister:
The thing is, when shooting at a wedding, there’s isn’t a lot of time so I need to work fast, work with what I got and get maximum results.
Yea, yea, I could bring all sorts of studio lighting, or spend hours planning. I want the bride to enjoy the day, not have to sit for too long, and have fun in front of my camera…..
Yours in photography,
Robert Provencher
“If you want to be a profitable and successful photographer, then study profitable and successful photographers.”
Think different
One of my fave books was the bio on Steve Jobs. Steve considered himself “different”.
A rogue, freak and geek…..I can relate. Can you?
I think we’ll agree. And we can all learn a valuable lesson.
People love the Apple brand. They’ll tell you they are well designed and give you reasons why based on the physical virtues and functionality.
However, that’s not the real reason they feel so religiously bonded to this brand.
The real reason is Apple sold them on the idea that they too were different. And because they were different, they used Apple products.
Rogues, freaks and geeks and proud of it.
The first comparable that comes to mind is the Harley motorcycle. These people feel cult like bonded to their brand. Just like the Apple users.
Where else do you see an entire look based on slapping corporate logos over just about every accessory and attachment for their “hogs” and call it bad ass?
(need proof? just go to any coffee shop in the summer where 20 or more Harley owners congregate and count the logos. You’ll get dizzy…)
It’s not the bike. It’s the feeling they get when they own and ride one. Like being in a gang.
I read the best description of a Harley user:
“It’s the only time a 44 yr old accountant can ride down main street and have town folks be afraid of them.”
Years ago when I started in photography I noticed, even in myself, that many people looked up to the gurus du jour.
We wanted to be like them. We mimicked their style and even their marketing.
The truth is, you can’t really give your studio marketing power until you feel deeply connected to it. Until you think different. And become a rogue and a freak.
Everything else is just marketing incest and eventual cannibalism.
We WANT to be different. But getting there isn’t done by swiping wholesale what another photographer does in their marketing.
Owning an Apple or Harley won’t make us so. It’s a vapious lie, of sorts.
But dammit, it sells a lot of computers, ipods and motorcycles. (and motorcycle helmets, jackets, boots….)
Are you throwing darts in a blizzard when it comes to marketing your photography business?
Maybe it’s time to think different.
The first headline I created when I started NoBs PhotoSuccess was… “no whiners, egos, prima donnas…”
I wanted people who thought different.
In order to truly think and act different, you need the right information and a great place where you don’t feel the need to conform.
You get to be yourself.
That, my friend, is one of the founding principles of NoBs Photo Success.
Thankfully, many feel this way. NOT everyone does. Since some leave and look for a place that is more “like them”.
Where it feels safe.
Forget about feeling safe. One never does when one ventures out.
Stay real, stay frosty my friend. Be authentic, be yourself, think different.
Robert N. Provencher – Your Master Coach Marketer
Join us…Content, Coaching & Community
“The dogs got a boner…”
Client calls my wife last week: “Love the pics, but the dogs got a boner.”
Oooops. Totally missed that one. No problem, we reopen the image in photoshop, simple clone, and poof….boner be gone!.Send the new version, cleaned up and boner free to the lab.
I always like including the family dog in our family portraits. We encourage everyone to bring them along. They are valued members of the family.
Sometimes, depending on the gender and the angle, certain body parts reveal themselves. No problem, we can “fix it in post.”
Unless we miss it. Still, no problem, we’ll redo and make sure the client is happy. No one wants a family portrait with an excited pooch.
When it comes to photographing dogs, there’s no one better than Margaret Bryant. She knows dogs, knows how to photograph them and has built a successful business on this niche.
A few years ago she presented a four part series. And it’s good. Very, very good.
Yours in success and in photography,
Robert Provencher
“If you want to be a profitable and successful photographer, then study profitable and successful photographers.”
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